Rather Be in Finland: Wear the Nordic Lifestyle

Finland is more than just a place—it’s a feeling, a way of life, a deep breath of fresh air. For those who long for misty forests, the warmth of a crackling sauna, and the peaceful solitude of a lakeside cottage, our Rather Be series of t-shirts and sweatshirts captures the essence of Finland’s slow and meaningful lifestyle.

Wear Your Love for Finland

With designs inspired by hiking, forests, sauna, cottages, reading, Lapland, and slow living, our apparel lets you carry a piece of Finland wherever you go. Whether you’re strolling through city streets or escaping into nature, our Finnish-inspired clothing brings a touch of Nordic tranquility to your everyday wardrobe.

• Rather Be Hiking – For those who find their peace on a forest trail.

• Rather Be in the Forest – A tribute to Finland’s endless green landscapes.

• Rather Be in the Sauna – Because nothing beats the deep, soothing heat of a Finnish sauna.

• Rather Be at the Cottage – Life slows down at the mökki, where time is measured in coffee refills and lake swims.

• Rather Be Reading – Inspired by Finland’s love for literature and quiet moments with a good book.

• Rather Be in Lapland – Celebrate the magic of the North, where the aurora borealis dances in the winter sky.

• Rather Be Living Slow – A reminder to embrace life’s simple pleasures, the Finnish way.

Finnish Apparel with Timeless Design

Our Finnish design philosophy is rooted in simplicity, quality, and sustainability. Made from comfortable, durable fabrics, our t-shirts and sweatshirts reflect the Nordic commitment to practicality and style. Whether you prefer minimalist typography or nature-inspired illustrations, each piece tells a story of Finland’s unique way of life.

The Nordic Lifestyle, Wherever You Are

Not everyone can be in Finland all the time, but with our Rather Be series, you can carry a piece of its spirit with you. Whether you dream of the serenity of Lapland, the glow of the sauna, or the peaceful rhythm of slow living, our Finnish apparel helps you express your love for Nordic culture—one cozy sweatshirt at a time.

I'd rather be in Finland. Wouldn’t you?